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So far Admin has created 4 blog entries.

Big Brother Vs Big Mac

You may have read or heard that Transport for London, who run the transport… for London, have recently banned ‘junk food’ ads. Being as big a fan of state intervention as I am, I thought I would comment on some of the implications this decision has for the advertising community and the rest of us.

Big Brother Vs Big Mac2019-03-05T11:35:46+00:00

Millennials and why you should stop caring about them

"Demographics are important, but not all demographics are useful." - Michael Harris (Just Now) What is a millennial, or for that matter what is a baby boomer? Where did these little fragments of generalising nomenclature come from? And most importantly why do marketeers pretend that they matter? I must come clean and say that by

Millennials and why you should stop caring about them2019-02-12T18:58:53+00:00